We keep our materials in circulation, and this has once again been independently confirmed: the WBG-Pooling-BigBox has successfully achieved Cradle to Cradle Certified® recertification, once again at the Silver level. In addition, the WBG-Pooling-Liquid-BigBox 1000 grey has now become Cradle to Cradle Certified® for the first time.

What is Cradle to Cradle?

Cradle to Cradle (C2C) is a design concept that aims to create products whose materials are safe and can return to the cycle at the same quality after use. The goal is to eliminate waste from the outset. During certification, an independent institute evaluates five categories: material health, product circularity, clean air and climate protection, water and soil stewardship, and social fairness.

WBG-Pooling-BigBox: Silver level confirmed

Our BigBox was one of the first product groups we had certified according to the Cradle to Cradle standard in 2022. Achieving Silver-level recertification demonstrates that we continue to meet the standard and are continuously improving our circular system step by step. The certificate is valid until July 2029.

New: WBG-Pooling-Liquid-BigBox 1000 grey

The WBG-Pooling-Liquid-BigBox 1000 grey combines ecological and economic advantages. With a fold ratio of 3.5:1, it sets new standards in transport and storage efficiency through volume reduction, creating significant potential for cost savings throughout the supply chain.

With its first Cradle to Cradle Certified® certification, another important building block has been added: verified circularity integrated into the product from the very beginning of its development. Overall, the Liquid BigBox achieved Bronze level certification and already reached Silver level in the product circularity category.

For the Liquid BigBox, we are working with a manufacturing partner in China for the first time. To ensure that we can demonstrably meet our due diligence obligations throughout this supply chain, we conducted a SMETA audit at the manufacturing site as part of the Cradle to Cradle certification process.

SMETA (Sedex Members Ethical Trade Audit) is an internationally recognized audit standard under which independent auditors assess working conditions, health and safety, environmental performance, and business ethics. Based on the audit results, we work together with our partner to define improvement measures and monitor their implementation. In this way, we create transparency regarding the conditions within our supply chain and continuously improve them, an important part of the social dimension of Cradle to Cradle.

A true circular system instead of single use

Our reusable load carriers are designed for durability and repairability and remain in service for around ten years on average. At the end of their service life, they are not discarded. Together with our production and recycling partners, we mechanically process the materials, grind them down, and transform them into new load carriers of equivalent quality.

What comes next?

These two certifications mark another milestone on our journey. Our goal is to develop new products according to Cradle to Cradle principles from the very beginning and to bring additional product groups into the C2C material cycle.

For our customers, the certifications represent independently verified, circular reusable solutions and provide transparency within an efficient food supply chain.

You can find all certified products in the official Cradle to Cradle Certified® Products Registry: https://c2ccertified.org/certified-products